Hi, I’m Mandy K Yu

Former Principal Experience Designer & People Manager @Thoughtworks, ex-Wealthsimple

Expert in systems thinking, 0-1 discovery, UxR, teaching, and e2e product design.

View my work
 

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Wealthsimple

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RBC

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Air Canada

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Meta

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Loblaw Digital

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EQ Bank

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Rogers

〰️ Wealthsimple 〰️ RBC 〰️ Air Canada 〰️ Meta 〰️ Loblaw Digital 〰️ EQ Bank 〰️ Rogers

 

WHAT DRIVES ME

A strategic designer who ships. 13+ years turning ambiguous problems into scalable solutions that drive adoption, conversion, and revenue.

I’ve helped startups and enterprise clients define, design, and deliver B2C/B2B SaaS experiences across industries such as finance, aviation, transportation, marketing, and telecommunications.

I’ve served as a recurring lecturer and mentor in communities and institutions like the University of Waterloo, DesignX, Conestoga College, York University, and HexagonUX.

 
  • Asking 'why' until I understand the real problem – the context, constraints, and who it's actually for.

  • Helping people grow by connecting their work to what actually matters to them.

  • Finding better ways to work and removing blockers – while flexing with project momentum and challenges.

  • Always learning – through technical skill-building, coaching others, and leadership development.

FEATURED WORK

Airline Design System Strategy

From fragmented libraries to unified systems – scaling design through strategy, ops, tokenization, and enablement.

Wealthsimple Crypto

Protecting clients when moving coins effortlessly and safely – driving user trust and trading volume.

 

OVER A DECADE OF INDUSTRY EXPERIENCE

10+ yrs Workshop Facilitation

Experience with facilitating co-creation, strategic planning, and instructional workshops tailored to meet the diverse needs of participants.

Public Speaking

Extensive experience in hosting a variety of panel discussions, engaging speaking engagements, and conducting live talks that foster meaningful conversations.

4+ Cohorts of Curriculum Authorship + Education

Lecture experience for over 4 cohorts of the UX Full-time intensive program at BrainStation, Vancouver campus, helping students transition into the tech sector.